Deals for Dad—How to Drive Results with a Father’s Day Campaign
Man of the Hour A pillar of strength. A wizard of wisdom. A walking, talking compendium of ill-timed jokes and questionable fashion choices. No matter how you wish to describe the paternal figure in your life, Father’s Day is a special occasion where we express our love and gratitude for the amazing fathers in our […]
3 Marketing Tips to Maximize Your Mother’s Day
Mother’s Day: The third-most popular holiday in terms of consumer spending is also one that tends to sneak up on us the most. With spring in full swing, barbecues heating up, and beach season beckoning, a day devoted to Mom catches even the most conscientious of us by surprise. As marketers, we can capitalize on […]
5 Dad-Approved Marketing Best Practices for Father’s Day
Make Dad’s Day. From showing us how to shave to taking us for our first spin around the block, a dad always comes through to show us how to do things right. On Father’s Day, business owners everywhere all set a common goal—to make sure their business marketing efforts follow suit by adding a little […]
Saving the Best for Last—Creating an August Campaign Calendar
From an endless summer to the end-of-summer. It’s only human nature to watch the calendar turn to August and work up a fierce anxiety over another inevitable end to summer. While most of us have since graduated from the urgency of heading back to school in a hurry, many business owners battle an end-of-summer frustration […]
The Red, White, and Beyond—Planning Your July Marketing Calendar
Add some spark to your summer campaign strategy. You’ve already composed your out-of-office reply, taken your new flip-flops for a spin in the fresh sand, and broken in the barbecue for a new season of char-grilled burgers and dogs. Yes, we’re officially in the heat of summer, but that doesn’t mean your marketing efforts need […]
3 Ways for Family Entertainment Centers to Capitalize on Summer Break
Most students have June and July off of school, and during this time kids and their parents, guardians and babysitters are desperately looking for things to do. Here are 3 ways for your family entertainment center to capitalize on summer break and get these families coming to your center: 1. Offer “Beat The Heat” Specials […]
Showered in Success—Creating a April Marketing Calendar
Cloudy with a chance of revenue. April may be notorious for its precipitation, but a true small business rainmaker knows that revenue is ripe for the picking during these 30 spring days. Before hunting down your galoshes and umbrella for a stomp in the puddles, make note of these upcoming dates and events to target […]
Spring Forward—Creating a March FetchRev Campaign Calendar
Third month’s a charm. Compared with the other eleven months of the calendar year, March just seems to get a bad rap. From a weather forecast that’s stuck in-between sunshine and scattered showers to the scary spectre of the Ides of March (if you’re Julius Caesar, that is), the third try of the new year […]
February Focus—Mapping Out Your FetchRev Campaign Calendar
Number two in your calendar, number one in your heart. For being the shortest month on the year, February certainly has a whole lot going on. By now, you’ve survived the holidays and settled back in the routine, ready to make 2018 your best year yet. While you may be tempted to stare out the […]
A Fresh Focus—Four Ways to Welcome 2018 for Business Owners
Here we go again. It’s January. That time of year when there’s a longer line to get into Zumba class than the drive-through, proverbial piggy banks begin stockpiling pennies, and the alcohol and tobacco industries take a major sales hit. The majority of us look to a new year as the ideal moment to hit the […]