Deals for Dad—How to Drive Results with a Father’s Day Campaign
Man of the Hour A pillar of strength. A wizard of wisdom. A walking, talking compendium of ill-timed jokes and questionable fashion choices. No matter how you wish to describe the paternal figure in your life, Father’s Day is a special occasion where we express our love and gratitude for the amazing fathers in our […]
Provide Overwhelming Value, or Die Trying
“Your true worth is determined by how much more you give in value than you take in payment. “ This is Pindar’s first “Law of Stratospheric Success” from The Go-Giver by Bob Burg and John David Mann, a book that explores the power of giving within realm of business. The five laws enclosed in that book have had an enormous […]
3 Marketing Tips to Maximize Your Mother’s Day
Mother’s Day: The third-most popular holiday in terms of consumer spending is also one that tends to sneak up on us the most. With spring in full swing, barbecues heating up, and beach season beckoning, a day devoted to Mom catches even the most conscientious of us by surprise. As marketers, we can capitalize on […]
5 Ways Promotional Advertising Helps Local Businesses
Promotions Create Customer Engagement Local merchants play an essential role in our communities by providing unique products and great experiences for customers. However, economic uncertainty and increasing competition make it difficult for small businesses to attract new customers and retain existing ones. This is where promotional advertising can help! Promotional advertising attracts new customers and […]
Hownd Price Change Announcement
New Pricing Effective 1 April 2023 Since launching Hownd as the Experience Promotion Platform™ more than three years ago, we’ve been continuously evaluating and iterating our features and pricing to optimize what’s best for merchants, consumers, and Hownd. In December 2021 we discontinued Pay-Per-Visit fees and introduced Results-Delivered Pricing that better aligned with the value […]
Keep Lines Moving with the Promo Redemption Portal
Take Control of Consumer Promo Redemptions The MyHownd mobile app makes it easy for consumers to self-redeem their promos at your location. They simply open the app, show the promo, and then mark it as redeemed, all on their own phone. But what if the person standing in front of you doesn’t have the MyHownd […]
New Promo Discovery Portal Helps Consumers Find Local Experiences
We are leveraging millions of impressions each month to help consumers find YOUR promos! Since 2016, Hownd has helped you, our merchants, grow your customer lists and then bring more revenue into your business. We are now taking a big step forward to bring you more NEW customers. We are pleased to launch the new […]
Hownd Promotional Marketing Helps Local Merchants Through Rain and Shine
As the economic weather continues to shift, Hownd is ready to help local merchants! What a strange few years it has been for local merchants: Prior to Covid-19 – “Goldilocks” – A strong but balanced economy Covid Lockdowns – Screeching Halt – Government-mandated restrictions mean closed locations and no consumers Covid Reopenings – Vaccinations Save […]
Hownd Delivers Better Results for Merchant Email Campaigns
Sending Domain Change Boosts Key Deliverability Metrics “Don’t Fix What isn’t Broken” ..But what if something is “good” but not “great”??? That’s what we recently pondered here at Hownd as we reviewed the statistics of the primary domain we use to send promotional emails to consumers. While the locboxlabs domain had solid results over the […]
Reach More Customers with Facebook Promos – Now with Rich Metadata
Facebook Promos Now Feature Metadata for Better Results Good news! Rich campaign metadata is now available for your Facebook promos, giving deals shared in your social media feed an even more eye-catching ability to turn casual browsers into actual customers. All new promo campaigns will include this new functionality. BEFORE: A generic promo banner AFTER: […]
