Hownd Promotional Marketing Helps Local Merchants Through Rain and Shine

As the economic weather continues to shift, Hownd is ready to help local merchants! What a strange few years it has been for local merchants: Prior to Covid-19 – “Goldilocks” – A strong but balanced economy Covid Lockdowns – Screeching Halt – Government-mandated restrictions mean closed locations and no consumers Covid Reopenings – Vaccinations Save […]

Hownd Delivers Better Results for Merchant Email Campaigns

Sending Domain Change Boosts Key Deliverability Metrics “Don’t Fix What isn’t Broken” ..But what if something is “good” but not “great”??? That’s what we recently pondered here at Hownd as we reviewed the statistics of the primary domain we use to send promotional emails to consumers. While the locboxlabs domain had solid results over the […]

Showered in Success—Creating a April Marketing Calendar

Cloudy with a chance of revenue. April may be notorious for its precipitation, but a true small business rainmaker knows that revenue is ripe for the picking during these 30 spring days. Before hunting down your galoshes and umbrella for a stomp in the puddles, make note of these upcoming dates and events to target […]

Timely Results—3 Bright Ideas for Spring Success

Spring forward. This past Sunday, we set the hour hand back on our collective alarm clocks, cuckoo clocks, pocket watches, and Apple Watches, praising the high heavens for that oh-so-precious extra hour of daylight. All this sunshine naturally brightens our mood, our outlook, and our approach—and this is said with no disrespect to those  2:00 […]

Victory Lap: Dallas Karting Complex Earns 1MM in Revenue with Hownd

And we’re off to the races. On the race tracks at Dallas Karting Complex, there’s only one speed: fast. When it comes to getting customers back on the course, developing a digital promotions strategy to kick things into high gear karting-style came with an added push. DKC’s owner had already done the heavy lifting as […]

Black Friday, Cyber Monday: How to Schedule Your Campaigns for Success

‘Tis the season of giving. Last year represented a marketing milestone for online shopping during the hectic holiday hustle of the always busy Thanksgiving weekend. With a seasonal shift continuing to drift further away from the traditional lengthy lines and shopping cart sprints of years past, a record $3.34 billion was spent online as shoppers […]

Special Delivery Vol. 2—Finding Your Way Around Spam Filters

Because when it comes to email marketing, there’s nothing quite as frustrating as a failure to launch.  Editor’s Note: Click here for the first installment of our series on spam.  It’s a done deal. From choosing the perfect price points to spotlighting your most popular services, you’ve successfully nailed each and every best practice recommended […]