Segmenting your email lists is one of the easiest ways to target a specific group of people. Sometimes, creating offers aimed toward groups (like members, or clients who have already purchased before) is the best way to optimize purchases or claims on a campaign.
FetchRev kicks off your list automation journey by providing you with a few pre-made filtered lists:
Claimers: Customers who claim a coupon offer will be added to this list.
Reviewers: If a customer reviews your business on Google+ or Yelp, they’ll be added here.
Birthdays: Anyone who has submitted their birthday through the date collector will populate in this category.
Anniversaries: Any customers who have submitted their anniversary through a date collector will show here.
From FetchRev: New email addresses we’ve collected for you (like through claiming a coupon, offer etc.) that you didn’t import yourself through an existing customer list.