How Do I Build a Gift Card Offering?

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Creating a Gift Card Offering:

  • Log into Hownd and navigate to Offerings at the top of the page.
    • From here, you’ll be able to choose what type of Offerings you would like to build, view your Drafted/Pending/Active/Inactive Offerings, and toggle them on or off.
  • Select Build a Gift Card.

Building a Gift Card Offering:

  1. Start by picking the total value of your Gift Card. If you don’t see the amount you’re looking for, select Custom Amount and enter the dollar amount for the Gift Card that you would like to offer.
  2. Next, you can choose to Email an image for your Offering to support@hownd.com, or allow our system to choose a photo for you. We have an extensive library of images based on your industry. (If you decide to send an image to us, the recommended image size is 650px x 400px)
  3. Then, set your max discount for the Offering. We will only create discounts within a minimum of 5% and the maximum value that you select. The higher the discount, the more customers you’re likely to attract. You can also set the max discount to Free, which is recommended for add-ons. (We recommend 20%)
  4. Here, you can set the number of days before the promotional value of the Gift Card expires. It can also be set to Never Expires. (By law, Gift Cards can’t expire, but the discounted value can.) You can always make it Inactive on the Offerings screen.
  5. Finally, add the Fine Print to your Gift Card Offering. We’ve started you off with a few helpful ideas. However, if you need to add any specific details to your Offering, select + Add fine print details.

Note: If you have multiple locations, you will also be asked about applying this new Offering for the current location or for all locations. Applying it to all locations provides more flexibility and is a quick way to get your promos in front of customers!

Once you’ve added your Offering’s Fine Print, click Submit for Review. You’re all set! You’ve just created a Gift Card Offering! After our system approves the Offering, you can find it in the Active Offerings section on the Offerings page.

For more information on Active/Inactive Offerings, click here.

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